Get your business suggested by ChatGPT & Google
AI Search Optimization (AEO & GEO)
Learn how to get your business named and recommended when people ask ChatGPT, Google, or other AI assistants for a business like yours.
For when the basics feel comfortable and you want to go further.
What you'll get: You'll know how AI engines pick what to cite — and how to make your business one of the answers.
It's a certificate of completion that shows you finished the class — not an accredited or government-recognized qualification.
- 6 min
1. What is Answer Engine Optimization?
Why AEO/GEO is the new layer on top of SEO, and what changes when an AI answers instead of a list of links.
- 7 min
2. How AI engines choose what to cite
The retrieval-and-synthesis pipeline behind AI answers, and the levers you can actually pull.
- 8 min
3. Structured data & a clear entity
Use schema and consistent identity signals so AI engines know exactly who you are and what you do.
- 7 min
4. Writing content AI will quote
Structure, specificity, and the question-first format that makes your content extractable.
- 6 min
5. Measuring & growing your AI visibility
Turn AEO from guesswork into a tracked, improving metric.