← GlossaryAI & Growth
What is Conversion?
When a visitor takes the action you want — buys, books, calls, or signs up.
In everyday terms
The moment a browser becomes a paying customer.
A little more detail
Traffic only matters if it converts. We give recommendations to turn more of your visitors into real leads and sales.
Now put it into practice
Run a free AI audit of your site and get clear, plain-English fixes — no jargon.